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Pest Management Industry News



Thursday October 01, 2009

BAYER ANNOUNCES MAXFORCE ANNIVERSARY PROMOTION FOR OCTOBER

Save on Maxforce® FC Select Roach Killer Bait Gel

Research Triangle Park, N.C. – Bayer Environmental Science is pleased to announce a special promotion to celebrate the 25th anniversary of Maxforce baits with instant savings on Maxforce® FC Select Roach Killer Bait Gel. The promotion, part of the company’s ‘Backed by Bayer’ promise, runs through October 31, 2009 and rewards PMPs when they purchase Maxforce FC Select from their local authorized distributor with $20 savings per case or $1 per individual reservoir. There is no limit to the number of times PMPs may participate.
“For 25 years, Maxforce baits have been helping PMPs deliver high performance results without sacrificing the low impact pest control required by effective IPM programs,” says Gordon Morrison, Maxforce insecticides market manager. “Maxforce FC Select has always been an ‘all-star’ within the Maxforce lineup of baits. Through the years, it has helped PMPs overcome issues of bait aversion and consistently provides fast, dependable results against normal and finicky cockroaches.”
Maxforce FC Select Roach Killer Bait Gel, which contains fast-acting fipronil, is proven to work effectively even when sanitation is poor and competing food sources are available. The bait attracts and kills even the most finicky cockroaches through the exclusive Maxforce Domino Effect™, a critical secondary kill whereby intoxicated roaches share the active ingredient with nest mates. The Domino Effect is triggered through contact or ingestion, leveraging common cockroach behavior, such as cannibalization, emetophagy and cross contact.
Each case of Maxforce FC Select Roach Killer Bait Gel contains 20 gel reservoirs; each reservoir contains 30 grams of gel. Maxforce FC Select offers a long residual and fast knockdown of even large roaches to provide your customers with unsurpassed satisfaction. It is labeled for both indoor and outdoor use, including commercial kitchens.
For more information on the fall promotion, visit www.BackedbyBayer.com, or contact your local Bayer field sales representative, Bayer authorized distributor or Bayer Customer Service at 1-800-331-2867. Always read and follow label instructions.

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Bayer CropScience LP is the U.S. business of Bayer CropScience, which has its global headquarters in Monheim, Germany. Bayer CropScience, a subsidiary of Bayer AG with annual sales of about EUR 5.7 billion (2006), is one of the world’s leading innovative crop science companies in the areas of crop protection; non-agricultural pest control, including consumer lawn and garden; seeds; and plant biotechnology. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer CropScience has a global workforce of about 17,900 and is represented in more than 120 countries, ensuring proximity to dealers and consumers.

Forward-Looking Statements
This news release contains forward-looking statements based on current assumptions and forecasts made by Bayer Group management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in our public reports filed with the Frankfurt Stock Exchange. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.